Axe continue to stun me with more blatant “sex sells” based campaigns. This one sees 10 USA colleges compete against each other to see which one can donate the most clothes for charity.
The campaign runs through their facebook group, go to http://www.facebook.com/axe to read more.
The colleges in the competition are: Boston College, Arizona State, Ohio State, University of Texas, San Diego State, UC Santa Barbara, University of Kansas, University of Wisconsin, and the University of Washington.
its like a national lampoon pg-13 bunny ranch auction. its really a sick joke that axe is suggesting that this is a charity cause. if it were, why the hell would the rest of the united states have to look at this gross cornball of advertising. axe knows that showing an ass boosts sails and thats all they care about. now why do those schools want anything to do with them?
i like this videos