BrewDog has just produced one of the worlds most expensive, and strongest beers called “The End Of History”. The fine Scottish ale is 55% Alcohol and comes bottled complete in a taxidermied rodent (choose from stuffed stoat or grey squirrel. See pictures below !).
If you want to stand out from the crowd this is one way of doing it. BrewDog describe themselves as “A beacon of non-conformity in a increasingly monotone corporate desert”. They certainly nailed the non conformity with this above promo clip for their new crazy beer. Please let me know if anyone has tried this, as at £500 per bottle I’m intrigued to find out if it tastes like beer heaven.