Exclus1ves (Exclusive Books online) is running a community campaign called FlashMob FireSale. At randomly selected times, the Exclus1ves website will be selling top items for ridiculously cheap prices – e.g. R10 for bestselling books, R20 for latest DVD’s and R50 for games. The FlashMob FireSale only lasts a short time (i.e. 2 hours), and no warning is given except some clues during each week about the content. To get alerts of when the FireSales happen, customers must follow Exclus1ves on Twitter or Facebook.
The campaign is called “FlashMob FireSale” with the strapline “Prices like they used to be”. It is running for 8 weeks, from today. Below is some of the campaign artwork each. The first fire sale was held this morning and it quickly became a trending local topic on Twitter.
Great work from World Wide Creative, Cape Town
Hat Tip: Fred Roed
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