A little while ago we at Ogilvy Cape Town had the pleasure getting a presentation from my good friend Fred Roed for our Ogilvy How To Friday sessions. The Friday talks were created to help educate people in the agency on online / mobile marketing, and help introduce them to great people from outside the agency.
Fred is a very tall chap, legend, and the founder of digital agency World Wide Creative and Heavy Chefs. He has been perfecting the skills of how to build successful opt-in online social communities, see the video above for the how to guide as well as learning a little something about bears and how not to hurt kittens.
One Comment