As an Englishman and so therefore obviously a tea lover, this above activation by Tetley tea in Canada spoke to me in a marvellous way.
The activation is for Tetley Infusions (a new liquid tea from Tetley), and was put together by john st, Canada. In order to stand out Tetley hired a team of personal shoppers for the day to snap people out of their shopping routine and lend a helping hand. Wonderful work. To find out more go to http://facebook.com/tetleycanada.