Beneful dog food and their agency Fallon, have started to install interactive installations that will be rolled across 5 locations. The New York installation uses a 64-foot long digital board at the Columbus Circle subway station. Once a person is… Continue Reading
JWT recently installed this brilliant interactive billboard campaign at London’s Euston Station for the National Centre for Domestic Violence (NCDV). Users would see an abusive domestic situation between a man and a woman, and were prompted to help by entering… Continue Reading
Gutsy ad for the new Ford Falcon in Australia by JWT Melbourne. The ad features a pair of Cane Toads, that are unsurprisingly not loved in Australia as a pest. Debatable if it tells you much about the car, but… Continue Reading
Such a simple yet clever idea by ad agency: McCann, Istanbul for the VW Amarok. They created a photo album that turned into a flip book style animation as you click through the pictures. You can experience the flipbook over… Continue Reading
Man wins Invisibility. With Stimorol Mega Mystery. Nobody knows what Stimorol Mega Mystery tastes like. So they’re running a competition where people can suggest any flavour they want and potentially win that flavour. But not flavours like apple or melon.… Continue Reading
QR codes are often used, but rarely effectively or creatively. Korean agency Cheil Worldwide found a great way to use them for E-mart stores in South Korea. In order to help increase lunchtime sales at the stores they erected installations… Continue Reading