Dan Ariely: How perception can alter our reality

Today I thought I would share a brilliant talk from behavioural economist, Dan Ariely. Understanding this topic will be a great help in understanding why people think and behave in the way they do.

In this short TEDx talk he discusses how perception can alter our reality.

Chris

Adman at Ogilvy

One Comment

  1. You should sign up for his free Coursera course on irrational behaviour. I’ve got one week left. It’s fascinating.

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