Volvo Trucks: The Hamster Stunt

Volvo Trucks just released this interesting activation video called ‘The Hamster Stunt’. It’s a live stunt featuring a hamster names Charlie driving a 15-tonne construction truck out of a quarry. The test was set up to demonstrate Volvo’s light dynamic steering. The ad was made by ad agency Forsman Bodenfors, Enjoy.
 

Chris

Adman at Ogilvy

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