Over the last 12 weeks I have been creating a weekly mail sharing some of the more interesting things to do with the advertising / communications / entertainment world so I thought I would share one with you. If you like it feel free to mail me (chris.rawlinson@ogilvy.com) and will add you to the weekly list.
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Hello there,
So last week the American government shutdown because the Republicans are a rather odd bunch, however a lot of people will be oblivious to that fact as they will still be playing Grand Theft Auto V. The game has amassed over $1billion sales in just 3 days making it the biggest entertainment launch in history.
Below is some stuff that may be helpful / more positive.
Enjoy.
Interesting stuff / news
· Twitter founder shares where we are in the life of the internet + how to be successful online: http://bit.ly/17NqwRK
· How to remember literally everything: http://huff.to/17NqKIr
· A scientific guide to maximising your impact on twitter, Facebook, and other digital media: http://bit.ly/1hn0LsK
· The 2013 best global brands report (Apple and Google streak ahead): http://bit.ly/17Nu9Hk
· Self assembling blocks could be the beginning of transformers like tech: http://on.mash.to/16NTZNK
· Infographic: The Pros and Cons of freelancing: http://bit.ly/17NCN8F
· 4 looming tech trends as predicted by the Godfather of Apple design: http://bit.ly/17NyTNg
· Infographic: Mobile stats for 2013:http://bit.ly/15KyTd3
Recent popular ads
· Ron Burgundy’s Hilariously Dodge Durango ad campaign launches: http://bit.ly/1fdZWpq
· Samsung launches its watch phone campaign: http://youtu.be/B3qeJKax2CU
· Philips and Google glass team up to change healthcare tech: http://youtu.be/ssldTFWBv3E
· New KLM website gives you great local info for your travel destination: http://youtu.be/X-DgBGiXmH8
· Intel use a robot, lights, and music to show off new tablets / processors: http://youtu.be/7Y35m1OpPAw
· New Adobe ad shows encyclopaedias coming back in fashion: http://youtu.be/TZXUq7Pln3g
· Dove facebook ad makover case study from Ogilvy London: https://vimeo.com/75451685
· European Parliament somehow make a decent ad: http://youtu.be/v4PvZSGbd8E
Have a brilliant week,
All the very best from the mother city,
Chris
Bonus stuff:
· Great time-lapse + mixtape soundtrack of New York: http://bit.ly/17NC0oa
· Teach your kids the alphabet in style with Damian Hirst’s new book: http://www.psfk.com/2013/10/damien-hirst-alphabet-book.html
· DARPA create a four legged running robot that looks pretty scary: http://www.wired.com/dangerroom/2013/10/wildcat/
· A mug that wakes up when you pour hot drinks into it: http://bit.ly/17NCvyz
· Lego will soon make watches for adults: http://bit.ly/17NDHSK