Australian pay TV company Foxtel and their agency CHE Proximity have created a wearable technology shirt (called Alert Shirt), that provides haptic feedback to people watching Aussie Rules Football.The shirt connects to a smartphone app and converts live game data… Continue Reading
Duracell and their agency Cossette encouraged strangers in Canada to touch each other in Bus Shelter to keep warm.When people formed a physical chain from one side of the shelter to the other, a circuit was created and overhead heaters… Continue Reading
Saatchi Denmark used a hidden camera, a green screen and a very fast retoucher. to place unsuspecting moviegoers into movie trailers. The ads encouraged people to stay quiet during the movie. Impressively quick editing turnaround, nice piece of work for… Continue Reading