Last year Pepsi Max and NASCAR driver Jeff Gordon pranked a car salesman (see it here), lots of people doubted its authenticity including car blog Jalopnic’s main author. So Pepsi decided to invite him out to their new shoot so show him it isn’t staged. The twist was that the author ended up getting the test drive himself, in the guise of a police chase.
Although this type of work is a little played out, it still is worth a watch, looks like a fun drive. Work by TBWA\Chiat\Day