Apple show off some great apps in their new iPhone5s ad

Apple iPhone5s ad
Although there is a new iPhone due pretty soon Apple have decided to launch another ad for the iPhone 5s. This one continues on with the same theme as before “you’re more powerful than you think”.
The ad itself is not really great, but some of the apps it showcases are, and thankfully apple has created a nice site where you can find all of the apps from the ad, as well as past ads. Just go to http://www.apple.com/iphone-5s/powerful/.
Agency: TBWA\Media Arts Lab

Chris

Adman at Ogilvy

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