The first ad campaign for Facebook Messenger shows the reality of what modern courtship often looks like.
I must be getting old as think this is little bit of a sad reflection on today’s society. Facebook wants to show that we can all now say anything better via messenger with photos, videos, stickers, voice messages, group chats, calls, and more.
The above ad is just the start of a broader TV, Print, and Outdoor campaign that will be launching across the USA in the coming months.
The work was done by Wieden + Kennedy, and features a cover of Elvis’s “Can’t Help Falling in Love” performed by twenty one pilots.