Nike show how Tiger Woods inspired Rory McIlroy

Nike Golf ad
Nike have created a wonderful ad showing the childhood story of how Rory McIlroy grew up being inspired by, and wanting to emulate Tiger Woods.
It’s storytelling at it’s best, and as usual it’s from Wieden+Kennedy.
The ad also conveniently sets up Nike to easily transition their Golf sponsorship heir from Woods to McIlroy.

Chris

Adman at Ogilvy

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