New FIFA 15 features Messi and a whole lot of incredible graphics

This new FIFA 15 ad featuring Messi shows just some of the incredible feeling and graphics coming to the upcoming football video game. The ad brilliantly shows off the realism of FIFA 15, personally I cant wait to give it… Continue Reading

Smart creates dancing traffic lights to improve pedestrian safety

Smart car believes that smart ideas can turn cities into better places, so they have created a dancing traffic light that makes people wait and watch the red lights rather than walk through the red. They set up a booth… Continue Reading

Pet Supplies Store runs a Focus Group ad with Cats, Dogs, and a Parrot

Big Lot Pet Supplies has created an ad featuring a moc focus group full of cats, dogs and even a parrot. The internet tends to love cats and dogs so will be interesting to see if this one does well.… Continue Reading

All the New Apple Ads in One Place

So unless you’ve been hiding in a bunker this week you would have heard about all the new Apple products. Basically there are two new phones with bigger screens, better cameras, a simple NFC payment mechanism, and some more sensors… Continue Reading

Swedish store uses Instagram video to give out discounts

Åhlens, Sweden’s largest department store chain, created a clever discount mechanism using Instagram. They made a series of short / fast Instagram video clips featuring products. To get a discount people needed to screen shot the right video frame featuring… Continue Reading

Corona extends the sunshine to bars in the shade

Corona brought some extra sunshine to Canadian bars in the shade to help people get more out of summer. With the help of a little geometry, and a very big mirror they reflected sunshine back into shaded areas. Smart work  by  Zulu… Continue Reading

Meet the words first talking water fountain

USA water charity, Drink Up, has created a funny / smart talking water fountain. The aim is to help get more people to drink more water more often. They placed water fountains across New York, only when people drank the… Continue Reading

Possibly the best slow mo cat ad ever

This is a pretty epic ad for a cat food brand. It looks more like an ad for Nike, but it’s actually an ad for Temptations Tumblers cat food. In advertising the first thing your ad needs to do is… Continue Reading

IKEA launch a BookBook

IKEA has taken some tips from Apple for the release of their new 2015 catalog that they are calling a BookBook. It’s essentially a great parody by BBH, Singapore. Pretty impressive to find out that the IKEA catalog is given out to… Continue Reading

Guinness Celebrates all things Made of Black

This new Guinness Africa ad celebrates ‘Black’. The idea behind the ad is to celebrate Black not as a colour, but as an attitude, a mindset, and a way of life. The campaign features 20 real African artists with real… Continue Reading