Forever 21 have created a screen made of 6,400 spools of thread to display any Instagrams that are hashtagged with #F21ThreadScreen. If you fancy a go you can see your pictures turned into art at F21ThreadScreen.com. Work by New York design… Continue Reading
Spending 10 days in Cannes at the Lions Advertising festival was incredible, but one thing I didn’t see enough of till I got home was all the work. I have made up a presentation with what I believe are the… Continue Reading
Fiat in Germany created an interactive video billboard that helped people park in order to highlight their park assist technology. The billboard was hooked up to sensors that controlled the video parking instructions being displayed. You can tell Cannes Lions is around… Continue Reading
Brazilian coffee company Café Pelé (yes, named after the footballer), has created a billboard that makes you yawn, and then gives you free coffee. The billboard was put up in the São Paulo Metro with tracking hardware, the more people near the… Continue Reading
Pizza Hut in Hong Kong created four differently designed pizza boxes that turned into a projector. The boxes each contained a lense, a cut out for you to place the lense, a shortcode for a free movie and a place for… Continue Reading
Volkswagen created a bus that smartly told people when they were driving too close to the back. The interactive ad was made to show off VW’s adaptive cruise control system (ACC) system, a system that automatically keeps a safe distance from… Continue Reading
Snickers put up temporary stickers across New York where there were design fails, the stickers simply read “You make mistakes when you’re hungry. #HungryMistakes”. The simple ads were made by BBDO New York and seeded as a fun online campaign.… Continue Reading
Shoppers who took a leaflet from Battersea Dogs Home volunteers had a surprise at Westfield shopping mall. Every leaflet had an RFID tag embedded, so virtual homeless dogs followed the shoppers around the mall appearing in all the digital billboards… Continue Reading
Ogilvy Berlin and Powerade have created the world’s first workout billboards. Such a simple and brilliant idea, there were three different executions of the idea, a rolling climbing wall billboard, a weight lifting billboard and a punch bag billboard. The message on… Continue Reading
In South Korea Post-it helped a man propose by renting out three floors of a building and getting in 250 people to help put up a message made entirely of Post-it notes. The stunt was pulled of on White Day,… Continue Reading