Sport Club Recife: Immortal Fans

It’s Cannes week, so there are bound to be lots of wonderful bits of work from all over the world popping up. The first one that won big, winning a Grand Prix for Promo & Activation work, was Ogilvy &… Continue Reading

Huggies: Dad’s pregnant too

Interesting short case study for Huggies from Ogilvy & Mather, Argentina. They created a pregnancy belt that replicates in real time the movements and kicks of a baby from a mum’s tummy to dad’s belly. Although this doesn’t really do… Continue Reading

Adobe: Street Retouch

Clever activation for Adobe’s Adobe Creative Day event happening today. The activation was put together by Swedish agency Abby Norm. They hired Photoshop retouch wizard Erik Johansson (operating from a nearby van) to real time create images of people waiting… Continue Reading

Cadbury: Say It With Chocolate

Another nice piece of work from Ogilvy, this time OgilvyAction, Kuala Lumpur. In a world filled with social media where written words often have little real meaning, Cadbury Dairy Milk gave people the chance to write something sincere for once.… Continue Reading

Samsung: All eyes on the S4

Fantastic activation idea for the new Samsung Galaxy S4 from Switzerland. People were challenged to a staring competition to win either a free or discounted phone. The challenge used the Galaxy S4’s inbuilt Smart Pause function that lets the S4… Continue Reading

Urbanears: Scratch Poster

Urbanears created an interactive analogue sound poster for their new Urban Ears product Slussen, a mobile DJ mixing system app for iPhone. Agency Uncle Grey created illustrations engraved with ridges, that produce sound as they are scratched with your fingernail.… Continue Reading

Scrabble: WiFi

Like the official game, ‘Scrabble Wifi’ is a playful way to get free wifi connection by spelling words. People’s words served as WIFI passwords, and their scores into free minutes of connection. Based on scrabble rules, the higher the score,… Continue Reading

Coca-Cola: Sharing Can

For years, Coke has encouraged people to share happiness—and has given them lots of surprising ways to share a Coke. This time Ogilvy France and Ogilvy Asia-Pacific teamed up to make a can that splits in half for Coca-Cola. They… Continue Reading

Philips Blenders: Fruit Mashup

Ever wondered about creating hybrid fruits? if yes then you may just like this new work from our Ogilvy & Mather, Brazil office for Philips Blenders. They created 3 new fruits (Pinegrape, Bananaberry, and Kiwigerine) and tried them out at… Continue Reading

MINI: Don’t make up and drive

To help raise awareness to women in Mexico on the hazards of putting on make up while driving, Mini created the above campaign. They removed the soap dispensers in girls bathrooms and then while they were doing their make up,… Continue Reading