Heart-warming work for Tamanna, a Lebanese non profit that grants the wishes of critically ill children. Together with Horizon Draftfcb they granted an extra special wish for an 8 year old called Carmen who suffers from Cancer. Carmen really wanted… Continue Reading
Wonderful activation from Renault for the new Renault Clio. Just watch and enjoy. or for the girls
Paramount, in conjunction with Ars Electronica Futurelab & Ascending Technologies piggy backed on the WWF Earth Hour event in London last weekend by sending up 30 glowing automated quadrotors to create a Star Trek logo over London. The promotion was… Continue Reading
We (Ogilvy Cape Town) recently launched a new campaign for WWF’s Earth Hour (from 8.30-9.30pm on Saturday 23 March) called ‘Things To Do In The Dark’. The campaign is centred around celebrating Earth Hour in a fun and exciting way;… Continue Reading
Simple, yet wonderful cinema activation for Corona beer. It’s no surprise that blurry vision is a side effect of alcohol, knowing this JWT Spain, edited the first minute and a half of new film Django Unchained, so that the clip… Continue Reading
Now I’m not a parent yet, however I would imagine getting kids to brush their teeth could be a little hard sometime. The Hi-Chew toothbrush company in Japan has come up with a brilliant solution to make it fun for… Continue Reading
Nice simple and effective activation for help the homeless charity FiftyFifty by Havas Worldwide, Düsseldorf. They let cinema goers experience how homeless people feel in winter, and then via QR codes found on the blankets, people could donate to the… Continue Reading
Emirates NBD and ad agency FP7/DXB, recently created the above fun campaign in Dubai. To show that their ATM machines are always there when you need them, they created a remote controlled ATM machine on wheels. They set the machine… Continue Reading
Mobile technology company Qualcomm wants to make everyday life better with mobile, so they brought in a few surprises to a bus stop. They put up a poster featuring a URL, then waited for people to visit the mobile site.… Continue Reading
Interesting activation idea by Nivea and Advertising Agency: Felix & Lamberti, Hamburg. To launch the new Stress Protect Deo, NIVEA put passengers at the airport in an unexpected and stressful situation: They were framed at random and in real time… Continue Reading