Earlier in the year Ogilvy Tunisia came up with a rather powerful Go Vote activation for Tunisia’s first free elections. On January 14th 2011, former Dictator President Ben Ali was chased out of Tunisia. Since then much of the population… Continue Reading
Red Urban, Canada launched the new VW Beetle using huge billboard takeovers with the added twist that each billboard featured Augmented Reality tags. When people downloaded the app and pointed their phones/iPads at the billboards they became animated objects showing… Continue Reading
I saw this wonderful Newcastle Brown Ale billboard using shadow art made by beer bottle tops a few days ago. Now that they have released a video clip showing the making of it I knew I had to share it… Continue Reading
McDonald’s Canada recently created an ice sculpture containing 4,000 CDN dollar coins in Alberta to celebrate Dollar Drink Days. As the ice melted and people hacked away at the ice, people received the money for their dollar drinks at McDonalds.… Continue Reading
Crispin Porter + Bogusky recently put up the above interactive billboard in New York for Jell-O puddings. The billboard monitors twitter for smiley and sad emoticons to work out an American average. If there are more smiley faces the billboard… Continue Reading
Nice and simple yet effective idea from agency Cooch Creative, Australia for the SunSmart cancer foundation of Australia.
Coca Cola and the WWF have teamed up to create this giant billboard in the Philippines made up of 3,600 Fukien tea plants, which help to absorb pollution. The Plants are contained in recycled Coke bottles and irrigated to keep… Continue Reading
Last week saw in the worlds annual advertising ego justification awards, namely Cannes. This above campaign won big for the Integrated and Titanium selection and have been looking for a case study video since its launch last year so here… Continue Reading
Wonderful work by BBDO for the New Zealand Motor Accident Commission.They created billboards, beer mats (see below), and posters for the campaign using pictures to symbolise swear words. I always love it when agencies put across their point for safe… Continue Reading
Stunning work from Mini Germany. Till the 29th of May anyone (even people outside of Germany) can use the above facebook app to get their picture on one of the main billboards in Berlin + stand the chance to win… Continue Reading