Hi-Chew: Toothbrush Hero

Now I’m not a parent yet, however I would imagine getting kids to brush their teeth could be a little hard sometime. The Hi-Chew toothbrush company in Japan has come up with a brilliant solution to make it fun for… Continue Reading

The Guardian: #VoiceYourView

BBH New York, and the US Guardian News have created the below wonderful print / outdoor campaign using the images of illustrator Noma Bar. The illustrations show opposing viewpoints for different debates. Each picture represents one side of an issue,… Continue Reading

Dove: Thought Before Action

After years of celebrating Real Beauty for Dove and helping women find happiness in how they look, Dove and OgilvyOne, Toronto decided to try something different. For the first time they tried to speak directly to those responsible for manipulating… Continue Reading

FiftyFifty: Frozen Cinema

Nice simple and effective activation for help the homeless charity FiftyFifty by Havas Worldwide, Düsseldorf. They let cinema goers experience how homeless people feel in winter, and then via QR codes found on the blankets, people could donate to the… Continue Reading

UTEC: Drinking water billboard

Brilliant work, Mayo Draft FCB and UTEC in Lima have created the first billboard that produces drinking water from the air. The billboard soaks up humidity from the air, then filters it through reverse osmosis, then stores the water for… Continue Reading

Fanta: Tastable Print ad

Fanta and OgilvyOne in Dubai have created a tastable print ad for their new Fanta Orange drink. When people take a bite of the ad they can get a taste of what the new Fanta Orange drink tastes like. Am… Continue Reading

Innovative Use Of Google Maps In Digital Advertising

Last week we (Ogilvy  & Mather Cape Town) were invited by Google and innovation / marketing website PSFK to discuss our Volkswagen Street quest campaign. We were joined by Hyundai‘s New York agency Bossa Digital and Innocean, who were talking… Continue Reading

Emirates NDB: Remote control ATM Machine

Emirates NBD and ad agency FP7/DXB, recently created the above fun campaign in Dubai. To show that their ATM machines are always there when you need them, they created a remote controlled ATM machine on wheels. They set the machine… Continue Reading

Qualcomm: Best Bus Stop Ever

Mobile technology company Qualcomm wants to make everyday life better with mobile, so they brought in a few surprises to a bus stop. They put up a poster featuring a URL, then waited for people to visit the mobile site.… Continue Reading

KLM: Must See Map

KLM have come up with a great way of finding and exploring things to do in cities they fly to. When people go to http://mustseemap.klm.com they can choose their destination city, pin places they want to visit, and then via… Continue Reading