Gillette: Step Up For Gold

More great Olympic themed activation work from Gillette for their new Fusion ProGlide Golden Edition razor. To celebrate the Olympics, they placed a winner’s podium in the middle of a store, in order to reach for the razors, shoppers had… Continue Reading

Gillette: Light It Up

Impressive water projection work from BBDO, New York, USA for Gillette’s new Fusion ProGlide razors, on a side note if you shave, get one, they are brilliant.

Gillette: The Perfect Length?

Gillette have released 4 great double entendre shaving interviews. My fav is the one above entitled “What’s the perfect length”, be sure not to miss the other 3 (Just click on the links below to see the video): How Often… Continue Reading

Gillette Groin Shaving ad

Gillette have just released a series of 6 videos on their YouTube page and on their main website explaining how best to shave different areas of a mans body. The best and by far most popular is the one shown… Continue Reading