McDonalds: Fry Lights Billboard

Lovely billboard work from Leo Burnett for McDonalds, simple yellow billboard spotlights pointing skyward that can be seen from up to 3 miles away, with the copy “Best Fries on the Planet”.

Tropical beer: Worlds Largest Beach Towel

Lovely digital interactive effort from Leo Burnett, Iberia for Tropical beer. For the camping they basically set out to make the Guinness world record for the worlds largest beach towel, and have a party on it to celebrate (with Tropical… Continue Reading